| 1. Economic Development |
| 1. Direct provable economic spend in the region |
| 2. Partnering or involving local businesses |
| 3. Suitable time of the year |
| 4. Develop the city and the region’s assets |
|
| 2. Community Development |
| 1. legacy of the event to assist the community |
| 2. Involving local communities & individuals |
| 3. Increasing community interaction |
| 4. Contributing to the diversity of events |
| 5. Enlivening the place |
|
| 3. Coffs Coast Brand & Marketing |
| 1. Project positive image of Coffs Harbour consistent with the marketing objectives (identified in the Coffs Coast Strategic Tourism Plan 2020) |
| 2. Positive Media Exposure |
| 3. Uniqueness |
|
| 4. Sustainability |
| 1. Abilities of the event organisers to deliver the event |
| 2. Evaluation system for the event |
| 3. Use of Council facilities |
| 4. Additional partners, sponsors and or grants |
| 5. Strategic planning and repeatability |
| 6. Environmentally Sustainable |